I’ve spent so many years as a professor of Women’s Studies telling students that feminism is about equality, and that being pro-woman doesn’t mean being anti-men. I thought perhaps we’d moved past that 1990s meme of seeing everything that is for women as male-bashing, but here we go again.

The latest marketing strategy of Essure, a permanent birth control method for women that destroys the Fallopian tubes, is to appeal to men’s fear of vasectomy: “because you can only wait so long for him to man up”.

Le sigh.

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